In our most recent business tip, we delved into the process of creating a Facebook page tailored to your business needs. This valuable tool allows you to connect with your audience, share updates, and promote your products or services. However, in today’s digital age, it’s essential to have a presence on multiple platforms to reach more potential customers.
If you’re a fan of the visually-driven platform Instagram, we’ve got good news for you! Our very own Cristina from The Lovely Geek is here to guide you through the steps of creating an Instagram account for your business.
Instagram is a powerful tool for businesses as it allows you to showcase your products or services in a visually appealing way. Beyond simple photo sharing, Instagram offers a plethora of features that can help boost your business. From Instagram stories and IGTV to shopping features and sponsored posts, the platform provides countless ways to connect with your audience and grow your brand. Cristina is ready to show you how to navigate these features effectively and create a dynamic Instagram presence for your business!
“Unlike Facebook, Instagram is image-based, which means having compelling imagery is key to grabbing your user’s attention. If you need ideas for what to post, follow others in your industry to get inspired. It also doesn’t hurt to invest in a photoshoot or two for your business so you have a catalog of imagery to choose from.
Here’s how to get started with Instagram:
- Download and launch the app.
- Sign up or log in with Facebook
- Fill out the required information.
- Once you’re set up, head over to settings then click on Switch to Business account.
- Post and follow other users!
Note: Anyone can create a profile, but switching to a Business account gets you access to a ton of features like analytics, relevant business information like store hours, and call-to-action links.
In addition to eye-catching imagery, use hashtags to expand your reach. Think of keywords your users would use to search for your content. Those keywords become your hashtags. You’re only allowed up to 30 hashtags on a post so use them wisely. #biztip”
A note from Kim
Cristina is like a marketing angel, and I am so grateful to be working with her! She’s creating what’s soon to be a beautiful website together for me, and then my next step will be professional Facebook and Instagram accounts. If you’re in need of support around marketing, she is your gal! And, she uses Standard Process and MediHerb! How great is that? All of the material in today’s post was put together by her- for your benefit. My deepest thanks for all that you do Cristina!!
Don’t hesitate to reach out if you have any questions about Instagram or need further assistance. We’re here to help make your transition to Instagram as seamless as possible. Let’s take your healthcare practice to the next level with a successful Instagram presence.
Let’s learn and grow together,
Kim
